Adam Whale

I started skiing at the age of nine and was lucky to be taught by some excellent instructors in Courchevel, where I spent many family holidays skiing in the 3 Vallees. After growing up skiing on holidays, I began racing while at university before committing fully to the instructor pathway. That journey has taken me around the world, working and training in the USA, Austria, Switzerland, and Australia, before eventually settling back in France and calling the Three Vallées home.

In my free time, if there’s fresh snow you’ll find me off piste or ski touring, and when conditions are firmer I’m more than happy cruising Courchevel’s outstanding pistes.

Choosing a single best skiing memory is impossible, but highlights include unforgettable powder days in Utah, incredible touring on the Haute Route, and the strong team spirit during training in Verbier.

Ever since I first learned to ski, I dreamed of becoming an instructor and working in the Alps, driven by a deep passion for the outdoors and helping people get the very best out of themselves.

Outside of winter, I run executive leadership development retreats and work in business coaching, and when I’m not working you’ll usually find me trail running or training for ultra-marathons, road biking, experimenting with mountain biking, and spending as much time outdoors as possible.

Alongside my skiing career, I hold a Master’s-level qualification in Coaching and Mentoring (ILM), a Master’s-level qualification in Human Resource Management (CIPD, Chartered Member), and a BA in History and Politics.